| 1 | To provide a comprehensive understanding of the historical development and theoretical foundations of typography in Graphic Design, and the historical and aesthetic evolution of composition and surface organization in Painting. |
| 2 | To develop students’ ability to analytically examine letterforms, typefaces, and typographic systems in Graphic Design, and to construct advanced relationships of form, color, and surface in Painting. |
| 3 | To encourage the integration of digital typefaces and design tools into the production process in Graphic Design, and to foster experimental approaches to techniques and materials in Painting. |
| 4 | To ensure the conscious application of letter anatomy, proportion, and layout principles in Graphic Design, and the structured organization of spatial composition and plastic values in Painting. |
| 5 | To develop competence in creating typographic layouts and page designs in Graphic Design, and in producing conceptually coherent surface compositions in Painting. |