| ÖÇ1 | Taking advantage of marketing science for the tourism product development and providing this product |
| ÖÇ2 | Taking advantage of marketing science to offer the country's wealth of tourism products such as dams, lakes, mountains, historic venues. |
| ÖÇ3 | Correctly interpreting the behavior of tourists ability to add some value |
| ÖÇ4 | Ability to apply tourism product, price, distribution and promotion policies effectively |
| ÖÇ5 | Ability to know the different tourism products. |
| ÖÇ6 | Ability to use tourism product awareness and brand-building methods |
| ÖÇ7 | Ability to recognize affecting the macro and micro environment to tourism |