FACULTY OF ECONOMICS AND ADMINISTRATIVE SCIENCES / BUSINESS ADMINISTRATION / ISL3019 - ADVERTISING MANAGEMENT
 
Learning Outcomes Of the Course 
ÖÇ1Students define the concept of advertisement and advertising
ÖÇ2Learn the stages of advertisement campaign
ÖÇ3Learn the Advertising media.
ÖÇ4Makes comments about the advertising budgets.
ÖÇ5Students can analyze advertising and can interpret the advertising.
ÖÇ6Know the objectives of advertising campaigns