| 1 | The Place and Importance of Social Rules in Marketing. | Lecture Notes. |
| 2 | Social Marketing and Sustainability. | Lecture Notes. |
| 3 | The Role and Importance of Social Rules in Marketing: Ethics. | Lecture Notes. |
| 4 | The Role and Importance of Social Rules in Marketing: Ethical Codes. | Lecture Notes. |
| 5 | The Place and Importance of Social Rules in Marketing: Morality. | Lecture Notes. |
| 6 | The Role and Importance of Social Rules in Marketing: Religious Rules, Culture and Ethics | Lecture Notes. |
| 7 | The Role and Importance of Social Rules in Marketing: Law | Lecture Notes. |
| 8 | Basic Legislation to be Implemented in Marketing Strategies. | Lecture Notes and www.mevzuat.gov.tr |
| 9 | Basic Legislation to be Implemented in Marketing Strategies. | Lecture Notes and www.mevzuat.gov.tr |
| 10 | The Place and Importance of Contracts in Marketing Strategies. | Lecture Notes and www.mevzuat.gov.tr |
| 11 | Consumer Protection and Rights in Marketing Strategies. | Lecture Notes. |
| 12 | Laws and Regulations on Consumer Protection and Rights in Marketing Strategies. | Lecture Notes and www.mevzuat.gov.tr |
| 13 | Competition Law in Marketing Strategies. | Lecture Notes and www.mevzuat.gov.tr |
| 14 | Case Study | Lecture Notes |